New video message from Kid Rock about his upcoming Rock N' Roll Rodeo. Also, check out this great article from Sports Illustrated about the event. (Thanks SI) https://www.si.com/fannation/rodeo/pbr/rodeo-world-about-to-be-rocked-by-kid-rock To purchase the single day ticket for Kid Rock's Rock N' Roll Rodeo 1. go to www.pbr.com/worldfinals 2.Click on the SINGLE-DAY PRESALE button within the Kid -Rock’s Rock N’ Roll Rodeo listing 3.Enter code COWBOY to unlock the presale | Kid Rock