ITV Creative launches first major brand campaign under new leadership
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Get your brand in front of 45M monthly viewers. Book a free consultation and get professional ad solutions for your business. | ITV
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ITV's 'exciting' entertainment shows in 2026 include never-before-seen game show format Neighbourhood
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After 70 years of broadcasting, ITV found themselves in a familiar but uncomfortable spot – they’d grown so much that their own brand had become difficult to navigate. Multiple sub-channels, streaming platforms and an increasingly complex visual identity meant that one of Britain’s most established broadcasters was, ironically, struggling to clearly communicate who they were. The problem wasn’t unique, but it was urgent. In an entertainment landscape where Netflix and Disney communicate with raz
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3.7K views6 months ago
FacebookThe Brand Identity
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