Fido Dido 1
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Fido Dido 1
Fido Dido is a mascot for 7 Up that began life as a cartoon character created by Joanna Ferrone and Sue Rose. Rose first sketched him on a napkin in 1985 and then she and Ferrone made T-shirts with the slogan "Fido is for Fido, Fido is against no one". In 1987, Fido was licensed to PepsiCo and began being used as a mascot, but did not gain ...
Feb 22, 2019
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