Major League Soccer has struck an innovative broadcast deal with Electronic Arts, continuing its newly installed policy of ...

Betano has added a front-of-shirt sponsorship agreement with Club Atlético River Plate to its burgeoning sponsorship ...

The ATP Tour has announced a multi-year global sponsorship with Stella Artois, marking its first central agreement with a ...

DAZN and the French Professional Football League (LFP) have ended their legal dispute and reached agreement over scheduled ...

Fubo narrowed its losses in the first quarter compared to the same period last year, though its North American subscriber ...

The BBC will continue to show live coverage of The Hundred as part of an extended rights deal with the ECB, although the new ...

The NBA has become the latest major league to express concerns over the expansion of sports predictions markets, urging ...

Paris Saint-Germain has appointed experienced industry executive Richard Heaselgrave as chief revenue officer in the latest ...

A recent SportBusiness panel at the SPORTEL Miami conference focused on the growing influence of European football leagues in ...

Dubai Sports has acquired Dutch Eredivisie rights in the Middle East and North Africa (Mena) in a rare example of a European ...

Liberty Mutual Insurance has acquired the main front-of-jersey branding rights to reigning WNBA champion New York Liberty.

West Ham United has shunned a kit supply option with Castore in order to sign a long-term contract with New Balance from the ...