The stakes for Super Bowl advertisers are higher than ever. Brands that follow compelling broadcast creative with strong ...
The explosive growth of retail media networks continues unabated, with over 200 networks now operating globally as retailers ...
Liberated Brands filed for Chapter 11 bankruptcy protection over the weekend and is looking to shutter its U.S. retail stores ...
AI is revolutionizing post-holiday retail operations, streamlining processes, prioritizing critical tasks, and automating routine workloads.
More than ever, retailers seek efficiency in operations through technology that optimizes decisions around merchandising, ...
As competition grows fiercer, specialization offers a clear path to success for retailers. However, specialization doesn’t ...
The consumer backlash against price creep has been sharp, and the last year has seen regulators spring into action in ...
Maesa leveraged the latest developments in generative artificial intelligence to revolutionize its marketing and content ...
As we move into 2025, these shifts are accelerating, offering both challenges and opportunities for businesses. Here are five ...
Conversational marketing platforms now have a wide range of pre-built interactive kits that marketers can customize to fit ...
The rise of AI-powered cyber fraud will test every mobile brand. Retailers must adopt proactive, AI-powered mobile defenses ...
By harnessing the power of AI and ML in promotions, retailers can navigate the complexities of the modern market and achieve ...
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