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There is a mixed picture for broadcast-originated original shows that have a significant mix of streaming viewing, live or ...
As businesses turn to commerce media to generate new revenue streams, enhance customer experience, and ensure ...
The FTC's proposed merger conditions would prohibit Omnicom/IPG from directing ad dollars based on a publisher's political or ...
And "regular use of high-potency cannabis can lead to a fivefold increase in the risk of psychosis, especially in adolescents ...
In the wake of the FCC granting its approval last week of the merger of Paramount Global and Skydance Media, indications are ...
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Ad-supported streaming grew 7% by 2.9 share points to 45.3% share, while streaming platforms gained from new seasons of ...
Miller High Life has launched the Spaghett-sicle, a push-up pop frozen treat based on the popular cocktail, the Spaghett. The ...
TikTok's latest job listings highlight a variety of campaign types, telling advertisers where it plans to focus on ...
Beginning in October, Meta will no longer allow political, electoral or social issue ads on its platforms in Europe. While ...
The experiential campaign from Good Sports Creative traveled the country to garner signatures on a 1,200 pound baseball.
Led by iProspect, the assignment secures the integrated media business for BMW, MINI, and BMW Motorrad across 23 markets in ...