Netflix has teamed up with Yahoo, adding the company's demand-side platform to its roster of programmatic advertising ...

Analysts size up Netflix's TF1 deal, which plays into its ad business and solidifies it as a one-stop shop for entertainment.

The streaming giant announced a deal on Wednesday to show live and on-demand programming from one of France’s television ...

Netflix added Yahoo to its list of partners for programmatic ad sales, the streaming giant’s latest effort to spark interest ...

Netfflix subscribers in France will be able to watch TF1 channels on the streaming platform from summer 2026 in a 'new kind ...

Netflix has struck a landmark deal to show linear television for the first time with French TV network TF1, as traditional ...

Netflix’s French customers will also gain access to “more than 30,000 hours” of on-demand TF1 content in the summer of 2026, ...

Netflix has signed a historic deal with French broadcaster TF1 that will allow its users in France to watch live television ...

Starting in 2026, the streamer's French subscribers will have direct access to the broadcaster's lineup of channels and ...

Netflix has announced that it is expanding its global programmatic offering for its advertising business by partnering with ...

Netflix announced at Cannes Lions that it will distribute the channels and on-demand content of French commercial broadcaster TF1 to Netflix members in France, beginning next year. If successful, ...

All Netflix members in France will be able to watch TF1’s channels directly on the streaming platform as part of their ...