The tennis lifestyle brand's newest initiative is among several marketing opportunities during the tournament that takes ...

Lacoste replaces its crocodile with a goat for a capsule collection dedicated to Novak Djokovic, nicknamed GOAT (Greatest of ...

Lacoste has reimagined its iconic crocodile logo as a GOAT in a limited-edition collection celebrating Novak Djokovic's ...

The fashion brand is paying homage to the tennis great, who has been a brand ambassador for eight years, with a new capsule ...

Lacoste is making a significant change to its US Open tennis kits in honor of Novak Djokovic. Djokovic has been a Lacoste ...

In honor of the greatest tennis player of all time, Novak Djokovic has paired up with Lacoste to bring an exciting yet ...

Lacoste has reimagined its iconic crocodile logo as a GOAT in a limited-edition collection celebrating Novak Djokovic's ...

Lacoste has reimagined its iconic crocodile logo as a "GOAT" (Greatest of all time) in a new capsule collection celebrating ...

The redesign honors Novak Djokovic as he eyes another historic win at the U.S. Open, as Vuori, ON, and New Balance shake up ...

LACOSTE have given its iconic logo a makeover for Novak Djokovic ahead of the US Open. The French sports brand, which was ...

From Fifth Avenue to Flushing Meadows, players have been busy on and off the court ahead of the year’s final Grand Slam.

Last week, Lacoste announced its partnership with the Rolex Paris Masters. It is the first time the French luxury brand has ever teamed up with the ATP Masters 1000 tournament, and fans could not ...