Disney softens its stance on Super Bowl LXI ad pricing

More accurately, it’s a Disney game. It will land on multiple Disney properties, with ABC (not ESPN) generating the vast ...

Super Bowl Soap Opera: Disney Sells Some Commercials for $9 Million, But Still Faces Resistance From Large Ad Buyers (EXCLUSIVE)

Mickey Mouse may have to execute some tricky plays in a quest for Super Bowl cheddar. After pressing advertisers to pony up ...

Adidas just dropped its best World Cup ad in 20 years

With Timothée Chalamet, Bad Bunny, Lionel Messi, Mohawk David Beckham, and many more, Adidas sets a new standard for World ...
Investopedia

Commercial vs. Residential Real Estate Investing: A Comprehensive Comparison

Which category is the right investment choice for you? Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative ...
Variety

Disney Seeks $10 Million for Super Bowl Commercials, but Advertisers Push Back (EXCLUSIVE)

Disney‘s run to its first Super Bowl touchdown in 20 years is in danger of being stymied by some serious defense. The company has told advertisers it believes they should pay $10 million for a ...
WDW News Today

Advertisers Push Back on Disney Seeking $10 Million for 30-Second Super Bowl Commercial

An exclusive report from Variety indicates that advertisers are pushing back on Disney’s initial $10 million ask for a 30-second commercial slot for 2027’s Super Bowl LXI. Super Bowl LXI, taking place ...