NBA All-Star Weekend isn’t just about the game, celebrity sightings, and high-profile events—it’s also a major moment for sneaker culture. Fans don’t just tune in to watch their favorite athletes ...

“Give us a million dollars” was the humble request Joseph “Run” Simmons had for Adidas in the 1980s, when Run-DMC’s single “My Adidas” was making its way up the charts and into the impressionable ...

Adidas is dropping the newest version of the Superstar II Shoes on Thursday, February 6 (2/6/2025) at 3 a.m. ET. Available for $100, the newest version of the iconic sneakers you already love channels ...

Today, adidas Originals is embracing that legacy with a forward-thinking lens. Its SS25 campaign, titled “The Original,” is more than a marketing effort but a cultural manifesto. It’s a tribute to the ...

adidas Superstars were first invented in 1970 as a low-top basketball shoe, but have turned into a fashion staple over the last several decades. With their sleek leather upper and signature three ...

If a sneaker brand is lucky, it will release a handful of classics. adidas isn’t just a “lucky” brand. It has a catalog of timeless designs, and this fall, it’s highlighting three that transcended ...