Texas Tech head coach Joey McGuire used his time at the Big 12 media days to call out some bigger programs and conferences. As the saying goes, McGuire 'wants t ...

Colorado football head coach Deion Sanders returned to the spotlight at Big 12 media days. And called out the media involving ...

Texas Tech billionaire booster Cody Campbell announced the formation of a new non-profit dedicated to college sports on ...

The recruiting world has been kind to Kalen DeBoer and the Alabama Crimson Tide, as the program is close to ranking in the ...

Here’s what it looks like from here: Red Raider athletes will make a reported $55 million in name, image and likeness deals ...

Deion Sanders didn't disclose much about his health situation in his first public appearance in over two months, but the ...

A billionaire and capital investment savant, Texas Tech booster Cody Campbell has a plan to save college sports from itself.

Texas Tech Head Coach Wants LSU-Texas Tech Home-And-Home Series originally appeared on Athlon Sports. Big 12 media days are ...

In this week's sports business cheat sheet, digging into Texas Tech, Ben Shelton and readers' favorite 21st century sports ...

In the era of paying players, Texas Tech head coach Joey McGuire explains why they have the formula to win now.

Coaches are complaining about other schools making contract offers despite a new regulatory body and college football’s new ...

TCU's Olivia Miles, Texas Tech's NiJaree Canady, and Arizona State's Sam Leavitt are the Big 12's Venmo Athlete Ambassadors.