Mars’ latest confectionery launches - from freeze-dried M&M’s to swicy Skittles - highlight a new innovation strategy focused ...
As the world’s largest confectionery and snacking company, Mars is shaping the future of the sector through growth, ...
Confectionery innovation is shifting from new flavours to new experiences. Explore the trends, brands and consumer shifts ...
Taste and texture are redefining confectionery innovation. Discover the trends shaping chocolate, gummies and bars in 2026 at ...
Mars’ NYX beauty collaboration highlights how confectionery brands are rethinking marketing, following moves like KitKat’s ...
The Hershey Company has, by its own admission, been cautious in its use of AI, particularly when it comes to marketing. Why? “Because we know that the output of AI can look impressive. But if you ...
It’s been a bumpy year for The Hershey Company, and it’s still only April. In February, the maker of Reese’s Pieces and Hershey’s Kisses, suffered a 60% profit drop, despite sales picking up. Then the ...
Mars, Inc. has upped its commitment to green energy through the announcement of a long-term purchase agreement with European Energy. Under the agreement, the majority output from the planned Skuodas ...
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