A new study published by Ipsos Behaviour & Attitudes (B&A) and the Institute of Advertising Practitioners (IAPI) to mark International Women’s Day shows how artificial intelligence (AI) is reshaping ...

National Broadband Ireland (NBI), the company rolling out the Government’s National Broadband Plan, has announced Eileen Dunne as its new brand ambassador. A former broadcaster and journalist, Dunne’s ...

WPP Media’s Invention unit has created a campaign for Unilever’s Lynx deodorant. It is hoped that ‘The Nation Holds Its Breath’ ads can tackle the pungent realities of passionate Irish football fandom ...

John Fanning reviews a new book which claims that at a time of increasing polarisation, conflict, and fragmentation, story has the power to bridge divides and help us tackle pressing challenges ...

For its latest TV commercial, Vodafone taps into one of Ireland’s most popular Christmas Day traditions – an exhilarating dip in the sea. Grey London was hired to create a concept and came up with the ...

Creative agency TBWA was hired to collaborate in a digital project along with the agency’s client, the GAA, the Alzheimer Society of Ireland and RTÉ Archives. Together, they have assembled ...