A new study published by Ipsos Behaviour & Attitudes (B&A) and the Institute of Advertising Practitioners (IAPI) to mark International Women’s Day shows how artificial intelligence (AI) is reshaping ...
National Broadband Ireland (NBI), the company rolling out the Government’s National Broadband Plan, has announced Eileen Dunne as its new brand ambassador. A former broadcaster and journalist, Dunne’s ...
WPP Media’s Invention unit has created a campaign for Unilever’s Lynx deodorant. It is hoped that ‘The Nation Holds Its Breath’ ads can tackle the pungent realities of passionate Irish football fandom ...