Finch, the self-care app used daily by 2 million people, has launched its first-ever brand campaign. The spot ‘Whatever It Takes to Get Through the Day,’ produced by PRETTYBIRD, rejects the polished, ...
Felipe Serradourada Guimaraes, chief creative officer at BBH London & Dublin, said, “We’re entering another year of ‘Style it Out’, with a more integrated campaign, not only in film but also as an ...
In less than a month, the FIFA World Cup will be kicking off in the States for the first time since 1994. But despite soccer being one of the fastest-growing sports in the US and with 75% of Americans ...
Expanding its global presence throughout the tournament, the campaign flips AXE’s classic attraction narrative into something completely self-aware: during the World Cup, nobody is trying to look good ...
Developed by ARK Agency, the campaign leans into the football banter that defines a title run-in, with the UK’s fastest-growing travel agency loveholidays cheekily offering Celtic’s season ticket ...
The campaign also reflects broader shifts in media consumption. Research cited by the luxury fitness brand shows that 70% of people say they no longer know what information to believe online, while an ...
Emily Crabtree, global marketing director at IMA, said, “IMA has long been one of the industry’s best kept secrets, and I’m excited to take the brand onto the global stage. There is a real opportunity ...
Little Black Book, LBB’s April Summers catches up with RGD’s Hilary Ashworth for a pulse check on the progress of creative pay, exploring what’s shifted since Q1 and what these new insights reveal ...
One of advertising's most celebrated and influential creative leaders, Gerry joins JOAN from Slap Global, the agency he co-founded, to partner with JOAN co-founder and CEO Lisa Clunie, in a move that ...
Olivia Colman brings her trademark wit and warmth to Burberry’s latest campaign, ‘It’s Always Burberry Weather: Postcards from London’, directed by Shakespeare in Love filmmaker John Madden. The ...
Every three minutes, a child is referred to mental health services for anxiety in England. Yet hundreds of thousands of children who need support face long waits, meaning help often comes too late.
Sian Whitnall, CEO of OMD Australia, said, “Planning sits at the heart of how OMD creates impact for clients, and Thad’s promotion to chief planning officer is a natural progression of his leadership ...