Dubbed SNKRS Reserve, Nike says that the program will allow shoppers to order an upcoming drop in advance. The program kicked off on Aug. 24 for Kobe Bryant Day (August 24) when a limited reservation for the unreleased "Christmas" Kobe 3 Protro was up for grabs early on SNKRS.

Before he embarks on a tour of China with Nike to support young basketball players, LeBron James had an inspiring message for young athletes.

A little puffy, a little distressed, an undone tongue and a broken-up upper—the Air Dunk Jumbos make slight changes to the classic design that make it feel entirely new. The black and olive green make a great combo for fall, and as far as Dunk resale goes, these are in the more reasonable price range.

Pershing Square Holdings sees Nike’s turnaround gaining traction under new leadership. Explore how sport focus, inventory reset, and innovation drive recovery.

Cooper Lutkenhaus, the 16-year-old record-breaking sensation in the 800 meters, became one of the youngest U.S. runners to turn pro by signing with Nike on Monday.The junior at Northwest High School in Justin,

Next week, Farris will retire after 52 years at the company, a period during which its annual sales grew from $3.1 million to $46.3 billion. Nike CEO Elliott Hill hosted a companywide celebration honoring Farris, the company’s longest-tenured employee, last Thursday.

Caitlin Clark unveiled her new Nike logo this week for the first time, despite being out injured, having signed a lucrative deal with the iconic sports brand after joining the WNBA

The story of the iconic Nike sneakers and how to pair them with wide-leg pants for comfy, urban, and stylish looks without losing femininity.