Wichita State’s deal with Nike, announced earlier this year, is now officially in effect, bringing with it high-profile brand ...

Former Iowa star Caitlin Clark was announced as a signature athlete with Nike on Monday, Aug. 25, with the premier sports brand releasing her logo.

In a sponsor category long dominated by two giants, the athleisure maker joins a wave of challengers tempting star players ...

South Carolina athletics is switching from Under Armour to Nike as its official apparel supplier beginning in the 2026-27 ...

Carlos Alcaraz in Louis Vuitton, Coco Gauff in Miu Miu, Jannik Sinner in Gucci: Forget actors, fashion brands are falling ...

It's almost holiday shopping season! So let's find out what's new at Cielo Vista Mall, a shopping destination for many on the ...

Jack Draper has made his target clear ahead of the US Open: to chase down the duo who have emerged as the new dominant force ...

The Brit debuted his new kit with Vuori on one of sport's biggest stages in Arthur Ashe Stadium. Draper partnered with Jessica Pegula to compete in the US Open's new mixed doubles tournament, ...

Jack Draper is hoping more love from the New York crowd can help him replicate his brilliant breakthrough run at the US Open. The 23-year-old announced himself on the world stage at Flushing Meadows ...

Everyone loves a bargain, and outlet stores promise name-brand goods at deep discounts. Originally intended to sell overstocked goods or items with minor defects, outlet stores have turned ...

On a bigger scale, a multi-brand ecommerce strategy can also describe companies that acquire multiple, similar businesses.