Agentic advertising is forging a wave of unexpected programmatic alliances, with The Trade Desk and Yahoo DSP getting in on ...

At an ads showcase this week, driving intent and consumer action, including via the new TikTok Go travel offering, were in ...

New ads show William Shatner, who held the role in the 2000s, passing the baton as the brand appeals to consumers rethinking ...

Eric Brackmann, VP of Commerce Media, Koddi and The Drum Commerce Media Power 100 honoree. The announcement this week from Uber to integrate hotel bookings directly into its app t ...

Garner, Co-Founder of entertainment marketing agency Attachment, highlights the celebrity-fronted campaigns that cut through ...

Family holiday destinations to book in 2026 - see the best holidays for those with babies and toddlers, from the UK to Europe ...

Looking for historic towns in Connecticut that feel like stepping back in time? These 8 towns offer beautiful old buildings and amazing stories from the past! 1. Stonington Stonin ...

SEATTLE (AP) — SEATTLE (AP) — Expedia Group, Inc. (EXPE) on Thursday reported a loss of $6 million in its first quarter. The Seattle-based company said it had a loss of 5 cents per share. Earnings, ...

The upfronts, the biggest national market for TV advertising, are still a central place for trading in billions of dollars tied to commercials. As for TV, not so much. With Madison Avenue increasingly ...

The company is offering rewards to encourage its nearly 50 million loyalty members to book accommodations through its rideshare app. Photo Credit: Matthew Nichols1/Shutterstock.com Uber has expanded ...