The Coca-Cola Company has hired start-up agency Studio.One to create its Christmas campaign. Studio.One won the business in a pitch against WPP, Campaign understands. WPP Open X is the global ...

Forbes contributors publish independent expert analyses and insights. I write about Corporate Comms, Marketing and Technology. Coca Cola launched a new AI-produced Christmas ad. Consumers see ...

Cola's history from its 1886 start to becoming a top global brand, including iconic advertising, celebrity endorsements, and ...

In the early 1970s, the song “I’d Like to Teach the World to Sing (In Perfect Harmony)” was everywhere. Written by Bill ...

Jassy was once Jeff Bezos’ deputy and the head of Amazon’s cloud computing arm. Five years into his tenure as CEO, he’s ...

We have a lot of randomness to discuss this week. So we’re introducing the first official COLLECTIBLES POWER RANKINGS brought to you by Mantel’s Mail Day (Tagli ...

WPP has won the global creative duties for Henkel, the German company that owns brands including Persil and Schwarzkopf in a ...

Despite the gloomy atmosphere in some corners of the creative industries, the sector is about to undergo a boom period. Whether companies fly or fall comes down to one choice, according to Ollie Scott ...

David Bain has long been annoyed by the expression “brands in culture”; it is time to unveil the fallacy and deconstruct it ...

Revenge is sweet they say, some add that it's best eaten cold. Ajaz Ahmed's new outfit Studio.One has reportedly pipped WPP's ...

Did you know beloved actress Lucille Ball was also an avid cook? From desserts to cocktails to one of her favorite meats, here are her top foods and drinks.

Jon Hamm is taking a trip down memory lane to revisit one of his most iconic characters, Don Draper, a move that will ...