On a recent Wednesday, 2,000 wannabe lifeguards lined up to audition for Fox's reboot of 'Baywatch.' Here's what it's like inside the casting call.

Myrtle Beach leaders on Tuesday said they’re planning to take new actions in a bid to slow traffic along one of Market Common ...

SeaD Consulting tested shrimp dishes from 44 restaurants in the Myrtle Beach area in February. Of the 44 eateries tested, 11 served wild-caught shrimp.

Paid parking at downtown Myrtle Beach meters resumes on Sunday. Councilmembers last year voted to bring free parking into ...

The Shrimpgate scandal that has pleagued the Lowcountry now extends to Myrtle Beach. As a premier seafood destination, famous ...

Myrtle Beach Police Department’s first female police chief has been with the department for more than 30 years.

The second suspect in the chaotic chase where Myrtle Beach police officers were shot at in The Market Common area has pleaded guilty.

Visitors look for cover from the rain as a storm hits downtown Myrtle Beach on Friday evening. Downtown Myrtle Beach's tourist district was relatively quiet for a Summer evening on Ocean Boulevard and ...

Myrtle Beach Police Chief Amy Prock will retire in early April, ending a 30-year career with the force and leaving as the first woman ever to lead it. “I am proud to have ...

MYRTLE BEACH, SC (WMBF) - The city of Myrtle Beach is launching a beach renourishment project in the Arcadian Shores area, marking the first time the area has received sand pumping. The city partnered ...

MYRTLE BEACH — A Super Bowl ad revealing Guy Fieri's new look was only a marketing ploy, but the extreme makeover taking place for his new restaurant Downtown Flavortown at the Myrtle Beach Mall is ...

From the 810 bowling alley all the way to Hollywood, a Myrtle Beach man received a golden ticket on the Monday night episode of American Idol! Twenty-year-old Isaiah Moro, who regularly sings at 810 ...