As a juror in the Advertising category at The Drum Awards Festival, James Maxwell reflects on AI’s potential, the limits of ...

At The Drum Awards Festival 2025, design jurors were united on one thing: AI is here, and it’s not going away. But what that ...

Less than a week into her tenure, the WPP CEO has made several key appointments. Here’s what you need to know.

Bazooka Joe returns with athlete-owned comics, Nike hands its rallying cry to a new generation, and Lego turns Tom Holland ...

Three top industry leaders serving as jurors at The Drum Awards Festival, Paula Scher, Wanda Ni Laighin and Sara Pollack, ...

Tom Morton led the strategy departments at some of ad land's biggest agencies before setting up his own consultancy. Here, he ...

The Drum sits down with Chris Bagnall, chief executive officer and founder of one of the world’s hottest independent agencies ...

The most effective B2B marketers will prioritize mental availability over lead acquisition. According to industry data, the ...

In her continuing Diary of a Content Writer, Margo Waldrop shows how judgment, restraint, and a hidden shovel are a writer’s ...

Any marketer facing a business challenge should also look beyond their sector for the solution. Here, Leith’s Cori Schwabe ...

The work from McCann London is the latest iteration of the ‘Did Somebody Say’ campaign, following in the footsteps of music talent such as Snoop Dogg, Katy Perry, Christina Aguilera and Latto.

Start monitoring the zero-click and AI-driven traffic. Use tools like Similarweb or Search Console to track zero-click searches and monitor your visibility in new AI features. Digging deeper, here’s a ...