Hugh Stevens, managing director EMEA at AUDIENCES, dives into the future of first-party data activation. He looks at how ...
In today’s Digest, we cover the EU greenlighting Omnicom’s IPG acquisition without conditions, YouTube usage reaching 84% of ...
Paramount, Comcast, and Netflix have submitted bids to acquire all or part of Warner Bros. Discovery (WBD). Sources confirmed the first round of bidding has closed, with a second round expected for ...
Using its AI-powered creative testing platform, DAIVID analysed this year’s crop of Christmas ads to predict how audiences ...
What are the biggest opportunities for those advertising on social media at the moment? We gathered insights from experts at ...
Nicolas Bidon joins Ogury with an extensive record of leading and scaling global digital organisations. Most recently, he ...
billups' EMEA CEO James McEwan and managing director UK Nick Bell, examine the current state of out of home (OOH) advertising ...
In today’s Digest, we discuss Channel 4 launching an AI ad tool for SMEs, Jack Dorsey backing diVine, a Vine reboot featuring ...
Sarah Robertson, chief product officer at Experian Marketing Services, looks at the rise of super signal aggregators (SSAs).
As retailers and brands prepare for the Black Friday and Christmas season, Opti Digital, the leading ad tech company ...
In today’s Digest, we cover shifts for advertisers in 2026 media budgets, ChatGPT offering target shopping via OpenAI, and ...
ISBA’s latest Media Budgets Survey reveals a new outlook: 65% of UK advertisers plan to boost marketing spend in 2026. The ...