Salesforce has spent the last 20 years building a $13 billion company, largely on the back of a CRM application delivered as a cloud service. In its most recent financial guidance, Salesforce ...

During a pre-briefing to industry analysts from Jeff Comstock, corporate vice president of Dynamics 365 Customer Service the most intriguing thing he said was the solution does not require customers ...

Forbes contributors publish independent expert analyses and insights. I track enterprise software application development & data management. Is it possible to talk about business transformation and ...

As early adopters have discovered, Copilot delivers real transformation only when it becomes an integral part of critical ...

In the age of hyper-personalization, customer expectations are constantly evolving. Businesses are now expected to deliver seamless, tailored experiences across every touchpoint—from sales and service ...

A new AI-based extension to the company's Dynamics 365 CRM and ERP platform can automatically generate answers to customer emails, suggest marketing and sales campaigns, and summarize Teams chat ...

Microsoft's MSFT Dynamics 365 suite is emerging as a significant growth driver that could propel the stock higher, with the ...

The Test Drive feature lets you see aspects of the Microsoft Dynamics CRM as part of a guided tour. The Test Drive for Microsoft Dynamics CRM is role-based, so you see different screens and tip boxes ...

While Salesforce remains the clear leader in customer relationship management software, Microsoft's latest earnings report indicates that it's well-positioned to gain ground and become a stronger ...

Customer relationship management (CRM) software helps sales, marketing, and customer service professionals track which customers they've spoken with, when they spoke, and the topic under discussion.

Customer relationship management (CRM) software helps sales, marketing, and customer service professionals track which customers they've spoken with, when they spoke, and the topic under discussion.