Finch, the self-care app used daily by 2 million people, has launched its first-ever brand campaign. The spot ‘Whatever It Takes to Get Through the Day,’ produced by PRETTYBIRD, rejects the polished, ...

Bob’s Red Mill, a leader in the homemade food movement for nearly 50 years, has unveiled a brand redesign featuring a new logo and full product packaging refresh. Rooted in the company’s heritage, the ...

Felipe Serradourada Guimaraes, chief creative officer at BBH London & Dublin, said, “We’re entering another year of ‘Style it Out’, with a more integrated campaign, not only in film but also as an ...

The campaign is inspired by real use cases and centres on the small but meaningful ways people bring ChatGPT into their lives. Films highlight moments such as cooking a meal, hitting a fitness goal, ...

Eurostar is teaming up with world renowned graphic designer, illustrator and artist Noma Bar to launch a bold campaign, designed to disrupt the automatic choice to travel by plane and car, and ...

Alongside the Secret Garden, the agency is launching a Souvenir Shop designed to operate more like a streetwear drop than a standard festival merchandise stand. Guests reserve a collection slot in ...

Little Black Book, LBB’s April Summers catches up with RGD’s Hilary Ashworth for a pulse check on the progress of creative pay, exploring what’s shifted since Q1 and what these new insights reveal ...

The campaign also reflects broader shifts in media consumption. Research cited by the luxury fitness brand shows that 70% of people say they no longer know what information to believe online, while an ...

Florian Alt, vice president global brand communications at adidas, said the campaign is rooted in the universal feeling of playing football purely for enjoyment, without pressure or expectation. “With ...

Mal Ward, managing director and partner, Arts&Sciences: “Hands down the best concept, writing and performance out of all the work this year. I suppose it may resonate more with people who use both ...

Emily Crabtree, global marketing director at IMA, said, “IMA has long been one of the industry’s best kept secrets, and I’m excited to take the brand onto the global stage. There is a real opportunity ...

Expanding its global presence throughout the tournament, the campaign flips AXE’s classic attraction narrative into something completely self-aware: during the World Cup, nobody is trying to look good ...