Amazon's new and improved Alexa experience, Alexa+, starts at $19.99, or free for Prime members. Amazon says that it will roll out in early access next month.

One of its standout features is the ability to seamlessly manage smart home devices. Amazon is now positioning Alexa+ as a digital assistant that goes beyond simple voice commands. For non-Amazon Prime members, the service is priced at $19.99 per month. It is free for Prime membership subscribers.

Alexa+ will cost $20/month for standalone access, but is included for free with Amazon Prime subscriptions ($15/month), with an initial rollout on select Echo Show devices in the coming weeks. Alexa+ will offer advanced smart home controls,