As a company that offers a lot of products or services, wouldn’t it be nice to know exactly which ones your customers are talking about? If you had an idea of what they like and don’t like, you could ...

Text analytics, sometimes called text data mining, is the process of uncovering insightful and actionable information, trends, or patterns from text. The extracted and structured data is much more ...

Forrester (news, site) recently asked how much of what you know about your business ecosystem comes from controlled, structured sources like surveys, product registration forms, customer interviews ...

Massive volumes of unstructured data are produced every minute. It's extremely difficult to manage and analyze this data to identify what is pertinent. But with text analytics tools, businesses can ...

Fueled by advancing technology, Voice of the Customer programs allow organizations to gain real-time CX insights. Learn more. The use of technologies like natural language processing (NLP) and ...

NEW YORK--(BUSINESS WIRE)--Sprinklr, Inc., the world’s most complete enterprise social technology company, today announced its acquisition of NewBrand, a leading location-specific text analytics ...

A cloud-based text analytics tool unveiled by venture-backed startup Attensity targets both corporate and social text-based data stores. Attensity, Redwood City, Calif., said this week its ...

Large bodies of text – in political speeches, social media posts, policy documents, and so on – are significant and useful data sources for social science research. Textual data analysis is a growing ...

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. There are a variety of tools that can help researchers analyze large volumes of ...

The goal of any business analytic tool is to analyze data and extract actionable and commercially relevant information that you can use to increase results or performance. But with so many tools ...

Could text analytics be the unsung hero of big data? Text analytics mines reams of often ephemeral, unstructured data — from a voice recording of a customer call to emails or a Tweet — for meaningful ...