Shifting the focus towards organic marketing and nurturing customer relationships is no longer just an option for service-based businesses—it’s a necessity for long-term success. The Fast Company ...

How Much Is a Like Worth? The value of a Facebook page like had depreciated rapidly. Based on the numbers above, a Facebook page with 10,000 likes in 2012 would have a stronger reach than a page with ...

Organic social media has become a key feature in the marketing strategy for many brands. Over the past three years, investments in the space have grown 79% while 50% of marketers plan on further ...

Opinions expressed by Entrepreneur contributors are their own. What’s the latest and most effective Facebook marketing strategy to implement? The answer is very simple: use your personal Facebook ...

Organic reach on Facebook is abysmal and getting worse, thanks to the latest announcement from the social network that’s visited by more than a billion users every day. Facebook will show more funny ...