Three years after launch, Netflix's advertising business started making a little noise in 2025. But with Warner Bros. and HBO ...

According to the latest WARC Media Platform Insights report, Netflix’s advertising revenue surpassed $1.5 billion in 2025 ...

Netflix reported fourth-quarter revenue of $12.05 billion, up 17.6% from last year's fourth quarter. The revenue total beat a Street consensus estimate of $11.97 billion, according to data from ...

Netflix is the biggest subscriber video streaming service in the world, with 269.6 million global paid memberships as of March 2024. But it's still a minnow in the world of advertising, barely ...

Netflix added Yahoo to its list of partners for programmatic ad sales, the streaming giant’s latest effort to spark interest in its ad-supported subscription tier. “This will enable clients to buy ...

The streaming giant gets the latest round of stock price target hikes as experts opine on advertising and live sports upside: "As good as it gets? We don’t think so." By Georg Szalai Global Business ...

Netflix has added Yahoo‘s demand-side platform [DSP] to its roster of programmatic advertising partners. In a blog post, president of advertising Amy Reinhard called the move a “milestone” and said it ...

I wish I remembered half as much about more important milestones than “my first time streaming Netflix,” but we don’t get to choose our brains. It must have been late 2007, and the company had just ...