One of the biggest trends of 2014 – ad tech in-housing – is crashing into one of the buzziest trends of 2023: retail media all day long. On Wednesday, Kroger Precision Marketing (KPM), the grocery ...

Add Yahoo as a preferred source to see more of our stories on Google. We've always been taught sharing is caring, and Kroger is reminding everyone of that this holiday season. The Cincinnati-based ...

Add Yahoo as a preferred source to see more of our stories on Google. A supermarket chain’s animated holiday commercial is causing a deeply emotional reaction online. On Nov. 8, Kroger announced the ...

The Peach Truck Tour advertised fresh Georgia peaches for $42 per 25-pound box in 2019 at a stop in Indiana. (Credit: Chris Sims/IndyStar) Peach lovers may have noticed that a guy holding crates of ...

Peach lovers may have noticed that a guy holding crates of Georgia peaches in a Kroger ad looked a little familiar. The Peach Truck, a popular seasonal brand based in Nashville, Tenn., posted about ...

Kroger’s retail media arm on Wednesday said it is building an in-house advertising platform to streamline the retail media buying process and create a unified marketing strategy. To start, Kroger ...

We've always been taught sharing is caring, and Kroger is reminding everyone of that this holiday season. The Cincinnati-based grocer released its heartfelt holiday ad Wednesday morning on Instagram.

Peach lovers may have noticed that a guy holding crates of Georgia peaches in a Kroger ad looked a little familiar. The Peach Truck, a popular seasonal brand based in Nashville, Tenn., posted about ...