Mobile interstitial advertisements are popular with marketers but can be controversial with customers. These full-page pop-ups, which appear as a pit stop on the way to a target webpage, have been ...

Google Play has updated its developer program policies with a number of new rules that will be phased in over the coming months, including some new restrictions on how apps use ads. Beginning ...

SEO, PPC & AIO Guides » Ad Size Guide » 320×480 – Mobile Interstitial Chat with SearchBot The 320×480 ad unit is a mobile ad with dimensions of 320 pixels wide by 480 pixels tall. This ad size is ...

Smaller mobile advertisements that appear embedded in the context of apps spark more engagement, visual attention, and action-taking than do larger interstitial mobile ads, according to recent ...

Chances are good if you’ve ever been browsing the internet on your phone, you’ve come across websites with obtrusive advertising. More specifically, you’ve probably seen pop-up ads that show up before ...

Most mobile web users are all too familiar with the infamous “interstitial” ad that often pops up to promote a website’s native app, but this week Google did them a favor and eliminated its own such ...

As I reported yesterday on Search Engine Land, Google announced they are launching a new search algorithm penalty, to demote mobile pages that have "intrusive" interstitials that get in the users way.

The New York Times NYT-1.35%decrease; red down pointing triangle is moving away from standardized “banner” advertisements on its website and plans to replace them with its own proprietary display ad ...