The Meta-owned company is going decidedly retro by experimenting with time-honored video formats with its creators.
The Desk on MSN
Instagram begins testing TV-like horizontal video in pursuit of CTV advertising revenue
At a time when vertical video is getting a considerable amount of attention, Instagram is quietly testing an old-school ...
Instagram is experimenting with a television-friendly video format as it looks to attract both creators and audiences to the ...
For years, Instagram has been serving as a platform with quick mobile viewing, with users scrolling through photos, stories ...
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