I always recommend the HOKA Bondi 9 as the best shoe for Disney, and now you can get a pair on rare sale for $35 off for Black Friday.

Finding Hoka sneakers under $100 may seem impossible, but this standout deal proves otherwise. The Hoka Women’s Kawana 2 sneakers are now $91 and enhanced with a single-layer mesh upper, neutral stability, and rubber outsole to go with your streetwear or training outfits.

It seems like everyone is wearing Hoka sneakers these days, and for good reason: They’re damn comfy. The brand is basically known for being the ultra-cushy athletic shoe option, and includes such mainstays as the podiatrist-recommended Bondi sneaker and my personal favorite, the under-the-radar Solimar.

We’ll continue to monitor stock all through Black Friday and Cyber Monday. Want to buy the brand’s latest models? Become a Hoka member for free and get a 20 percent discount online and in-store from November 28 to December 1.

I’ve been reporting about sneakers for over five years, and during almost every conversation I have with podiatrists, shoe buyers and athletes, Hoka comes up. The brand only launched about 15 years ago, but it’s quickly become a household name.