The confluence of artificial intelligence, the attention economy, and zero-click shopping has compelled brands to look beyond traditional advertising to focus on building earned customer loyalty.

Fast food chains all want your loyalty, and the way they go after it is through their apps. Nearly every major brand has a rewards program, but they don’t all deliver the same experience. Some pile on ...

Jimmy John’s has revamped its loyalty program and changed its name from Freaky Fast Rewards to JJ Rewards. The new system offers 10 points for every dollar spent at the chain, which can be redeemed ...

A new ranking of 13 major fast food loyalty apps shows a major reshuffle as chains revamp rewards systems, with Chick-fil-A, Burger King, and McDonald’s leading for value and ease of use. The analysis ...

From free fries to birthday burgers, fast food loyalty apps can turn everyday spending into tasty perks. But not all programs are created equal—some make rewards easy to earn, while others pile on ...