Inc

8 Ways to Build a Winning Social Media Advertising Strategy

This column is part of The First 90 Days, a series about how to make 2025 a year of breakout growth for your business. Jeff Bezos famously said, “The most important single thing is to focus ...

These Social Media and PR Firms Are Turning Influencer Marketing Into a Science

How Inc. Power Partner honorees are helping founders work with influencers to drive more sales and improve their ROI.
Entrepreneur

AI Is Transforming the Workplace — Including Social Media Marketing. Here’s How Businesses Can Actually Use It.

AI adoption in business functions surges, with 34% of tasks now machine-performed as of 2023. Advanced AI tools to transform social media management for SMEs, enhancing customer engagement and ...
AdExchanger

Roku Jumps On The API Bandwagon For Its Self-Serve Ads

Ads APIs aren’t just for social media networks anymore. Tuesday marked the launch of Roku’s Ads API, which feeds directly ...