Social media Social media creates news – both positive and negative. Businesses of all sizes are finding out that social media posts can create a crisis where one did not exist. How a business ...

For Massachusetts, it is a Cracker Barrel moment. Does the state swap its historic seal and flag for a bland replacement — and succumb to progressive pressure — or does it stick to its historic roots?

Cracker Barrel restaurants have been experiencing a massive customer hemorrhage, along with plummeting stock prices, thanks to self-inflicted wounds. Company leaders decided to replace the traditional ...

Companies select the colors, fonts and images used to represent their brand carefully. Some logos are so well known they’ve become iconic. As a result, a company’s fortunes can rise or fall with the ...