Here’s what it looks like from here: Red Raider athletes will make a reported $55 million in name, image and likeness deals ...

Big 12 media days are upon us, and on Tuesday, Texas Tech Head Coach Joey McGuire called for LSU and Texas Tech to play a ...

A billionaire and capital investment savant, Texas Tech booster Cody Campbell has a plan to save college sports from itself.

Texas Tech Using NIL Funding to Become Contenders in Big 12 ...

In the era of paying players, Texas Tech head coach Joey McGuire explains why they have the formula to win now.

NiJaree Canady of the Texas Tech softball team is one of three Big 12 Conference athletes to land NIL deals with Venmo.

Felix Ojo, a highly-rated high school offensive tackle, has committed to Texas Tech, securing a groundbreaking three-year, $5 ...

From Jim Schlossnagle's rebuilding to Texas Tech's spending and college football as NFL 2.0, there's never a dull moment.

Are you one of the millions confused about most aspects of the college sports compensation conversation in the wake of the ...

The Texas Tech football team landed the highest-rated recruit in decades when Felix Ojo committed. Here's how the Red Raiders ...

Red Raiders continue to be a major player in college sports’ new era of player compensation, beating several heavyweights to ...

Texas Tech Using NIL Funding To Become Contenders In Big 12 ...