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Airfare by algorithm: Delta leans into AI pricing — but is it a good thing?

What you pay for a Delta Air Lines ticket may soon depend less on timing and more on what an algorithm thinks you’re willing to spend. About 3% of Delta’s domestic ticket prices are now determined by artificial intelligence,

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Will Delta Use AI For Price Gouging On Airfares?

Complex on MSN · 1d

Delta Is Expanding Its AI Use to Determine Individualized Ticket Pricing

This is how Delta Airlines is using dynamic pricing with AI to fluctuate prices for customers

Dynamic pricing has become popular over recent times, with Delta Airlines the latest company to get involved. In a move that aims to shake up the traditional approach to airline pricing, Delta ...

3don MSN

Delta Airlines May Adopt AI Fare System: What It Would Mean For Travellers

Delta Airlines President Glen Hauenstein said that the company was evaluating how ticket prices should be set up to offer ...

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